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ABOUT
Yardbarker is a premier U.S. sports and entertainment media platform, attracting over five million unique users per month and generating more than 17 million total sessions.
The platform publishes over 25,000 full-text articles per month through a combination of its in-house editorial team and 300+ content syndication partner sites, while also augmenting traditional coverage with a collection of over 5,000 sports and entertainment quizzes and slideshows.
The Morning Bark, Yardbarker’s daily email newsletter, reaches more than 400,000 subscribers with open rates in excess of 25%. The all-in-one email product features a Top 10 rundown of the most important stories of the day and a customizable newsfeed that allows users to keep track of their favourite sports, schools and teams.
Bark Bets is a 5x per week preview of each night’s slate of sports games. Bark Bets newsletters feature three sections, including a preview and breakdown of the top game of the day, quick picks detailing betting opportunities to capitalize on, and news and notes aggregated from the most popular sports betting content on Yardbarker’s website.
We connect global brands
to millions of fans
AUDIENCE
Yardbarker Reach
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M+
sessions/month
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M+
unique users/month
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K+
Newsletter Subscribers
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K+
Articles / Month
TEAM
Management Team
CEO, YardBarker
Ben has over 15 years experience in the digital media arena. He currently oversees business at YB, including content, distribution, and monetization relationships. Prior to YB, Ben spent 10 years at FOX Sports, where he was most recently VP of BD. Ben holds a BA from Johns Hopkins University and a JD/MBA from Tulane University.
COO, YardBarker
Jeff has over 15 years experience in digital media, ops, and product management. While at FOX Sports, Jeff served as the Senior Director of Product Management. He currently oversees editorial, operations and product at YB. Jeff holds a BA from Rutgers University.
CTO, YardBarker
Mark has overseen technology and engineering at Yardbarker since its inception. Mark possesses a valuable combination of technical expertise and product skills. Mark holds a BA from Princeton University.